Smart Design Creates South Hall Exhibit Space for ZeroOne San Jose: A Global Festival of Art on the Edge & the Thirteenth International Symposium of Electronic Art (ISEA 2006)

Working with a minimal budget and maximum innovation, Smart Design's team lead by Margeigh Novotny, Director of Interaction Design, created a space with high visual impact but low environmental impact. The exhibit was constructed of ready-made systems that would be remodeled and repurposed after the event. Steve Dietz, curator of ZeroOne, commented, "Smart Design took a vast and 'placeless' space in the South Hall and created a dynamic and human experience for our attendees. It was a remarkable transformation."
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